Tuesday, June 14, 2005

Study Challenges Dairy's Weight Loss Claim

More reasons to doubt the validity of many marketing claims:

Study Challenges Dairy's Weight Loss Claim: "'Studies examining the relationship between milk and body fat have been very mixed, but the marketing messages directed at families are clear -- advertisements encourage dairy products such as milk to help promote weight loss, so it is critical we continue to study this area until we have solid answers,' Berkey says"

No comments: